Injections, Bone Hammering and the Pursuit of Peak Male Beauty
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Looksmaxxing prioritizes physical attractiveness above all else
“looks maxing is a community of mostly men on the internet who are dedicated to making themselves more attractive by any means necessary.”
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Bone smashing aims to permanently reshape facial features
“they tap their facial bones with a hammer on the theory that by causing lots of microscopic damage to the bone, it will grow back bigger and more attractive.”
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The subculture evolved from fatalistic incel communities
“Looks maxers are an offshoot of that ideology that is slightly less fatalistic.”
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Mogging uses physical appearance to establish social status
“Mogging is when you prove yourself superior to someone else. So, if you're more attractive than another man, you're mogging him.”
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Clavicular catalyzed the movement's move to mainstream
“The explosion of looks maxing into the kind of highest reaches of pop culture was really due to one guy. And he's a guy who calls himself Clavicular.”